But that's only because you know the history of Geeksquad, and how would you know if a small town shop is not as bad as Geeksquad?
When people arent knowledgeable at computers, and tend to bring it to Best Buy and use Geeksquad because they assume they are good because it's at Best Buy.
If something were to happen like my car isn't working well, I prefer to go to a well known place than to go to a little shop that I never heard of. The well known place might do a crappy job, but I wouldn't know that because I don't know much about cars.
Same thing goes with soldering, I read tuts and stuff, but I still aren't experience on it, so I prefer to pay someone to do it for me than to risk breaking it myself.
Hmm, kind of hard to explain...
