For monitoring temperatures.
Put this in top right corner of screen, easier to see, won't distract attention away from screen
Plus you can keep track of ammo and health in COD in hardcore mode.
It is usually on bottom right of screen? No point of it on keyboard, will distract attention away from screen.
I think it is pretty neat because you can program it ot whatever you want.
If it was just a little more expensive then a normal keyboard, MAYBE, but for the price now, NO WAY.